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In my role as the art director for Bumble's India & Singapore campaign, I crafted a series of engaging and relatable films. The focus was on showcasing the practical benefits of Bumble's features, designed to enhance the dating experience. The films featured protagonists in authentic Indian and Singaporean settings, navigating common dating challenges. Through clever integration of the app's UI, the films illustrated the ease of using Bumble's unique features to foster meaningful connections. The goal was to convey these advantages playfully and endearingly, encouraging users to embrace the positive aspects of dating with Bumble.

We shot in Bangkok where we capture 7 films and 30 images across 3 days.

Role: Art Direction